Mejeriforeningen/Danish Dairy Board
Tender for evaluation of a promotion campaign in China
As part of a 3-year EU co-funded promotion programme for European organic dairy products in China, an evaluation of the different consumer and stakeholder targeted activities is to be conducted by a third-party evaluation agency.
The purpose of the programme is to accomplish a series of activities that will grow the export of organic European dairy products in China, and educate the Chinese consumer in European organic standards.
The evaluation agency will during each campaign year conduct a series of surveys and data collection with the aim to deliver an evaluation report on the acitvities in each campaign year.
More information about the evaluation can be required by contacting Senior Marketing Manager, Mr. Lars Witt Jensen, M +45 25 79 64 68 or via e-mail: lwj@mejeri.dk